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Why Upgrade to Pro?

Understand how people think. Explore further with Pro.

Project Brainstorm is designed to help you explore assumptions, reasoning, and decision dynamics before committing significant resources to research, experimentation, or execution.

Start free. Upgrade when you need larger studies, deeper exploration, and more extensive simulation capabilities.

Which Plan Is Right for You?

Free

Ideal for learning, experimentation, and smaller projects.

Use Project Brainstorm to:

  • Explore new ideas
  • Test initial assumptions
  • Run small interview studies
  • Understand how the platform works
  • Evaluate potential use cases

Current limits include:

  • 3 studies per month
  • Max 3 personas per focus group
  • 1 synthesis study per month
  • Standard grounding depth
  • Limited daily AI usage caps

Pro

For consultants, researchers, founders, product teams, strategists, and decision makers who need deeper exploration.

Pro includes:

  • 15 studies per month
  • Up to 6 personas per focus group
  • Deep grounding
  • Larger simulation lineages
  • Higher daily AI usage limits
  • Anchor-Writing Helper
  • Reasoning Cycles
  • Synthesis Assist
  • Claim-Level Evidence Grounding

Why Upgrade?

Explore More Perspectives

Larger studies reveal tensions and assumptions smaller studies miss.

Go Deeper

Deep grounding constructs a richer information environment.

Run More Research

Pro supports ongoing decision-making, not just experimentation.

Connect Findings to Evidence

Claim-Level Evidence Grounding distinguishes simulated reasoning from external signals.

Guided Anchor Writing

  • Rewrite unclear anchors using structured templates
  • Remove bias, assumptions, execution details
  • Provide three rewrites + explanations

Reasoning Cycles

  • Persistent workflow for assumptions, simulations, insights, refinements, decisions
  • Zero LLM cost

Synthesis Assist

  • Generate 3–6 lineage grounded themes
  • One sentence questions + explanations
  • Optional diagnostics when needed

Move from Anchors to Synthesis

Use guided Anchor writing, Reasoning Cycles, and Synthesis Assist as one connected workflow.

Plans & Pricing

Upgrade any time. Downgrade never deletes your studies, reports, or personas.

Free

$0 forever

Perfect for exploring the platform and running smaller studies.

Pro Monthly

$24.99 / month

For ongoing exploration, product development, strategy, and research.

Pro Annual

$249 / year

Everything in Pro, with a lower annual cost.

Ready to explore beyond first impressions?

Start with Free, or unlock deeper simulations, richer context, and larger studies with Pro.

Sign Up